Adding your first product

Updated Oct 17, 2026 Getting Started

This walkthrough is the shortest path from an empty catalogue to a product a customer can put in the cart and buy. It covers only the fields you must fill; the full product editor is described in Products overview & the product editor tabs.

1. Open the product editor

Go to Products → Products and click Add Product. A brand-new product shows just four tabs across the top — General, SEO, Bulk Buys and Tags. The rest (Attributes, Options, Shipping, Tabs, Waitlist, Bundles, Downloads and more) appear after the first save, because they attach data to a product that has to exist first. For a first product you only need General.

2. The General tab

The tab is organised into collapsible sections. Four fields are required and are marked as such:

Name — the public product title, in the Information section.
Categories — pick at least one from the dropdown. If you have no categories yet, create one first under Products → Categories (see Categories, tags & product filters).
Product Code — your own identifier for the product (other systems call it a SKU), in the Pricing / inventory section. Any unique text. If you would rather TitanCart assign codes, turn on Auto-generate product code under Settings → General Settings → General and leave the field blank.
Price — the selling price. List price next to it is optional: fill it only when you want a struck-through “was” price shown beside the real one.

Worth filling before you save:

Status — Published makes the product visible on the storefront. Draft hides it while you work on it; Inactive switches it off entirely.
Full description and, in the Extra section, the Short description that appears on cards and at the top of the product page. Both use a rich-text editor.
Images — upload a main image and as many gallery images as you like. The main image is the thumbnail on category pages and the hero on the product page.
In stock and Track inventory — if you track stock, enter the quantity you have. Leave tracking off for things that never run out.
Digital product, in the Extra section — tick it for downloads, license keys or anything delivered without shipping. Stock tracking and shipping are skipped for digital products, and a Downloads tab appears after the first save for the file itself (see Product types).

3. Create it

Click Create at the top of the editor (or Create & Add New to go straight on to the next product). The product is saved, the editor reopens it with the full set of tabs, and the button becomes Save. A Preview button now sits beside it — it opens the live product page in a new tab, exactly as a customer sees it.

4. The SEO tab (optional, but worth a minute)

SEO name — the product’s URL slug. Generated from the name if you leave it blank.
Page title — the browser-tab and search-result title. Keep it under about 60 characters.
Meta description — the text under the title in search results. Keep it under about 160 characters.

5. If it ships

For physical products, open the Shipping tab after the first save and enter the weight and dimensions — table-rate shipping methods and live carrier rates both read them. Also check that Settings → Shipping Methods has at least one method and Settings → Tax Rules matches how you charge tax; the Store setup checklist walks through both.

Troubleshooting

“Product Code is required.” Enter one, or turn on Auto-generate product code in Settings → General Settings → General.
The product isn’t on the storefront. Its Status is Draft or Inactive — set it to Published and save. If it is Published but the category page is empty, the category itself may be disabled.
I only see four tabs. That is the state before the first save. Click Create and the rest appear.
Add to Cart is missing on the product page. Stock is tracked and In stock is 0, or the price is 0 — see Inventory & stock control.